About Our Founder & CEO

My name is Alan Wallar. I was born and raised in Oklahoma. I was brought up to believe that with hard work, consistency, and good decision making you can create a wonderful life for yourself and those you love.  My dad was a small business owner who ran his business off of integrity and pride.  My mom was a hard-working single mother who taught me self-reliance and compassion for others at an early age. I'm a simple guy with traditional values. I have spent 30+ years of my career in the business world of finance, accounting, and management. I grew up as an athlete in my youth and I am still a true lover of sports and the determination, dedication, and passion it takes to become a professional athlete.  What I am not a fan of, is the staggering statistic that approximately 72% of pro athletes go broke or experience severe financial crisis 3-5 yrs. after their pro sport retirement.  This is completely avoidable with the right people on your side. 

I founded Sports Wealth Management because as a father I can't imagine any of my children coming into large sums of money from a pro sports career and quickly going broke simply from ill-advised decisions ... lavish spending, bad financial team, bad investments, family/friends, gambling, etc...  I will be your trusted ally.

I will never be the flashiest guy in the room, but you can count on the fact that I will be the most loyal, honest, and consistent financial advisor you will ever work with.  I work for my clients as if they are one of my own sons or daughters and my top priority is to provide peace of mind so that they can focus on being at the top of their game in what is often a short career compared to most other professions.  

I have assembled a premier team of professionals who work diligently with me to maximize every dollar our pro athletes earn.  A career as a professional athlete is a rare lifetime opportunity and requires a stellar financial team who knows how to make your money work as hard as you do!

Injuries, trades, and retirement are unavoidable in this profession, but Sports Wealth Management will help you navigate all of these changes in the most outstanding ways possible. I look forward to being in your corner to expand and protect all the financial success you have worked so hard to attain! 

"Time is of the essence, let's get started today!"

Sports Wealth Management